InsideASEAN — news and analysis from across the 10 ASEAN nations
Vietnam
Mixue Group Closes 89 Overseas Stores Amid Strategic Restructuring
Mixue Group, the largest F&B chain globally, has shut down 89 stores in Vietnam and Indonesia to improve operational quality and ensure sustainable growth. Despite closures, the company reported significant revenue growth.
By Khoi Nguyen4 September 2026
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