Microsoft founder Bill Gates on Monday took to the pages of the People's Daily to encourage people in China to do more for the poor.
"China has many successful entrepreneurs and business people. I hope that more people of insight will put their talents to work to improve the lives of poor people in China and around the world, and seek solutions for them," Gates wrote in an editorial. “Investing for the poor requires participation from the entire community.”
Philanthropy has yet to take off in China, as some wealthy Chinese fear generous donations could invite unwanted attention on their fortunes.
The editorial by Gates, who runs the US$38 billion Bill and Melinda Gates Foundation, comes just days after the founders of Chinese internet company Alibaba Group Holding Ltd announced the establishment of a charitable trust which will focus on the environment and health, and could be worth as much as $3 billion, making it one of the biggest in Asia.
“I believe the returns on investment in the poor are just as exciting as successes achieved in the business arena, and they are even more meaningful!” Gates wrote, citing as a model, China's investment over the years in efforts to fight tuberculosis and the participation of China's biotechnology community in those efforts.